Merchant Account

If you're trying to grow your business bigger and have hit a road block or two you might consider whether or not it is due to how many payment options you are giving your customers or more specifically whether or not you are accepting credit cards. If not, then here are some important facts about consumer buying that you might have not considered.

Instant Gratification
In this day and age consumers want it and want it now. Not tomorrow. For this reason accepting credit cards allows your customers to scratch that buying itch now. Accepting credit cards via your merchant account also lets you tap into a gigantic market of impulse buyers. (Consumers now days rarely engage in impulse buying via check.)

You Get Paid Quickly
Also by accepting credit cards you get paid in days and not weeks. Remember that if you are running your business by accepting only checks this slows the whole process down as you have to wait on the post office for delivery and then the bank for actually processing the check. Then you get to wait for the check to clear. But by setting up a merchant account this whole process is circumvented. Payments from your merchant account provider are quick. In fact you can expect payment in about 3 to 5 days.

Merchant Accounts are Easy To Set Up
Also unlike in past days the whole process of setting up a merchant account has been stream lined. Applications are simple, short and the whole thing can be done on-line. And unlike in days past notification of acceptance is usually in a day or two.

So if you've hit a few financial roadblocks and are only accepting checks from your customers you owe it to yourself to set up your merchant account so you can start cashing in on your customers who want a higher level of convenience in their shopping experience.

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